The European research project aims to develop, test, and implement integrated tools that can improve our understanding of the factors behind land-use decisions in Europe. In addition, Europe-LAND aims to explore the awareness and engagement of agricultural and land-use stakeholders in relation to the challenges of climate change and biodiversity. Our consortium strives to expand the knowledge base on how land-use decisions can be influenced to efficiently and socially responsibly ways that support policy goals such as mitigation and adaptation to climate change and biodiversity conservation. Finally, our targeted dissemination activities will mobilize our stakeholders (e.g. land users, local, regional and national authorities, policy-makers, regulatory agencies, etc.) by providing smooth and efficient knowledge transfer of project results to our target groups.